Advertising & Marketing Services
A thought to ponder if we may: is it not all advertising?
A song, hairstyle, design, commercial. Is it not all advertising something? A point of view, belief, an image to make you to think? React? If so, then it would be good, even wise, not to think of design as separate from advertising, or advertising as unrelated to branding. For logo, ID system, ads, social, digital, website, collateral, direct mail, company apparel, interior space, exterior signage and even what your customers hear when put on hold are all opportunities to advertise your piece—and if done truthfully, interestingly and consistently, a means to claim a piece of what you’re after. Maybe that’s why we embrace it all. Because after all, it’s all advertising.